The lessons any business can learn: There is a new kind of scale out there. The historical mix of resources – capital, people, raw materials, knowledge are giving way to platforms that introduce new economies of scale as well as new vulnerabilities. People continue to speculate about the source of the denial of service attack – an emerging view is that it is a pro-Government attack from a regime where protesters are using Wordpress to gather support and distribute information. The impact of new economies of scale however is becoming more visible. Platform-based businesses, business that enable people (developers, customers, opinion formers) at low cost, are having a huge effect on the world around us.